Creative Websites For Creative People

By Alyssa Choiniere

For a creative, a website is known to be one of the cheapest, simplest forms of advertisement. It is also the easiest way to showcase your personality, style, and creativity. Yet, the majority of websites for creative people appear to be built from a template designed by a 95 year old stock analyst. They scream for a dash of color, some stylish language, or even just a jagged edge. The most significant problem with creative websites is not professionalism, but, ironically, creativity.

Striking the balance between a professional, intelligible website may be challenging, but in this occupation, ere on the side of intrigue. Use color, personality, and display your work. The easiest way to show your skills and remain in the minds of your viewers is to highlight your best art. 

One way to accomplish this is by rewriting your resume in a presentable prose style, which links each job to examples on alternate pages. Make the writing concise and professional, but not overtly pretentious. 

Also include a brief biography about how you entered your field and what made you so passionate. But remember, keep it brief. Your bio will make your website personal, and make your customers feel like they know you. This establishes an element of trust. A photograph also establishes the personal feeling of the site. A professional photograph may be necessary, but be sure to use your artistic mindset to provide the best style. If you are a musician, take a picture playing your instrument, or a painter can be photographed painting. Keep it classy, but do not drown your creativity.

If you are not technologically inclined, you may need to use a web designer. But there are many hosts which provide resources for you, without taking advantage of your checkbook. Doteasy charges only $40 per year, and also includes instructions and additional features for purchase, such as anti-virus protection. 

Most importantly, provide reliable contact information on your website, and prepare yourself for numerous ecstatic but demanding customers!

Using Creative Promotional Materials

Guest post by Joey Papa

One of the most effective and affordable ways to get seen and heard is through promotional materials. My recommendation is to find a simple and creative web address (even if it doesn’t correlate exactly your business or name). The web address is for the purpose of attracting attention, not to make sense. Link that web address your website and voila, you’re directing the masses to your site.


Print business cards with just that web address on it and leave them everywhere and anywhere. I’ve taken stacks of business cards and placed them in all the local coffee shops, pizza shops and other places I frequent. You can get 250 business cards free at vistaprint.com (you have to pay for shipping) and then blanket the town with your website.


One of my favorite promotional materials is bumper stickers. Bumper stickers that simply have your web address is bound to draw curious eyes to your site, especially if your web address has something to do with a common interest in your particular city. Believe it or not, photocopied flyers can be very effective as well. Your photocopies should match your business cards and bumper sticker – just the web address.


The goal to peak people’s curiosity. Maybe annoying to some, but this is bound to get your name noticed. If you live in a small town, cover the telephone poles, the cars windshields and the neighbor’s doors with these flyers. It’s a prove fact that repetition is the way of marketing. The more people see something, the more they will remember and they more likely they’ll visit your site. This is one quick and affordable way to get you and your business known.